I am partnering with a client who are recruiting for a Product Marketing Specialist on an initial contract through to the end of January 2023. The role will be responsible for supporting the go to market activities and organisational enablement of the Intellectual Property portfolio.
Duties will include:
Contributing to a comprehensive and measurable go to market strategy for product set
Developing an understanding of customer behaviours and needs through market research, persona development and buyer journey mapping
Activating unique value propositions, messaging and pricing that address customer needs
Launching new capabilities and enhancements in partnership with other marketing teams
Enabling sales to generate business by creating effective product related sales tools/training.
If this is you, apply now for more information.
