Heather joined Innova in October 2020, having worked for many years as a multi award-winning Business Development Director with a demonstrated history of selling sponsorship for virtual and live events and conferences.  

As a key part of the UK business for Innova, Heather advises Clients on innovative recruitment strategies and solutions.

Vertical Expertise:

Sponsorship sales, brand strategy, coordinated the execution of the client's campaign, project management, building relationships with industry stakeholders to identify business opportunities to increase the portfolio revenue, monitoring market trends, overseeing sales forecasting for all accounts, management of sales teams, training and development and client services.